Privacy & Cookies
At Last Minute Buddy, data safety & security is important to us. Read on to learn more about how and why we need it.
Effective: 1st August 2025
Last Updated: 19th August 2025
Hello there!
Welcome to Last Minute Buddy (“we,” “us,” or “our”). We respect your privacy and are committed to protecting any personal information you share with us through our website (www.lastminutebuddy.co.uk) and related services. This Privacy Policy explains what information we collect, how we use it, and under what circumstances we may share it.
This policy applies only to information collected through our website and does not cover information collected from other sources.
Information We Collect
a) Information You Provide:
– Your contact details (such as your email) only if you choose to contact us or subscribe to newsletters.
– Feedback, reviews, or responses you provide voluntarily.
b) Information We Automatically Collect:
– IP address, browser type, referring site, device information, and usage data via cookies.
– We may also collect approximate location data based on your IP address to display relevant product and delivery options.
– We may collect and publicly share aggregate statistics about website usage and trends. This data does not include any personally-identifiable information
How We Use Your Information
We use your personal data to:
– Operate and improve our website.
– Personalise product listings based on delivery options near you.
– Respond to your enquiries and send updates if you opt-in.
– Analyse website usage to improve your experience.
– Comply with legal requirements.
Sharing Your Information
We do not sell your personal data. However, we may share your information with:
– Trusted service providers who help us run our website, email communications, and analytics.
– Retailers or delivery partners when necessary to confirm product availability and delivery options.
– Law enforcement or regulatory authorities if required by law.
COOKIES & TRACKING
Cookies & Tracking Technologies
We use cookies and similar tools to:
– Recognise you when you visit our site.
– Analyse website usage.
– Personalise content and offers.
– Store your preferences.
You can manage cookie preferences via your browser or our cookie banner. Our use of cookies does not cover cookies set by advertisers or third-party sites. For more information about the cookies we use, please see the Cookies Policy.
Cookies consent may be requested by an Affiliate when you click through or link with their product or websites.
Affiliate Links & Third-Party Sites
Our site contains affiliate links to external sites and third-party retailers. If you click and make a purchase, we may earn a commission at no extra cost to you. These links help us keep Last Minute Buddy free to use. We may receive a high-level confirmation of transaction information from an Affiliate, so we are able to manage our business and receive payments for commission due. This data is the minimum required to confirm the purchase and we do not receive any Sensitive Data from an Affiliate Partner to do this.
When you visit third-party sites through these links, their own privacy policies and terms will apply. We have no control over and assume no responsibility for the content, privacy practices, or cookies on those sites. When you leave our website, we encourage you to read the privacy policy of every website you visit. Please note that cookies may be placed on your device by these third-party sites to track your activity and purchases.
Data Storage & Security
We take commercially reasonable steps to protect your information from loss, misuse, and unauthorised access. However, no internet transmission or electronic storage method is completely secure, so we cannot guarantee absolute security.
Your Rights
You can:
– Request access to or deletion of your data that we hold.
– Withdraw consent for marketing emails.
– Object to or restrict processing where applicable.
– Lodge a complaint with the ICO.
– Contact us at [email protected] to exercise your rights.
Children’s Privacy
Our website is not intended for children under 16, and we do not knowingly collect personal data from anyone under 16.
Changes to this Privacy Policy
We keep our privacy policy under regular review. This version was last updated on 1st August 2025. We may update this Privacy Policy occasionally. We encourage you to review it regularly. Your continued use of the website after changes are posted means you accept those changes.
Contact Us
If you have any questions or concerns about this Privacy Policy or how we handle your data, please contact us:
Last Minute Buddy
– Email: [email protected]
– Website: www.lastminutebuddy.co.uk
We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.